Engage Audiences in Singapore and Beyond with Augmented Reality
Think of Augmented Reality (AR) as Virtual Reality’s sociable cousin. If virtual reality (VR) requires completely shutting out the real world in favour of simulated experiences, AR allows you to blur the lines between the real and the digital.
Clearly, both solutions have their own merits and downsides, and CraveFX is more than happy to offer you a choice of both.
Occluding the Real World With Virtual Reality
Prior to the emergence of Augmented Reality, virtual reality was the Next Big Thing. It began as a medium for mass-market entertainment, but it has since evolved and is now used in a variety of applications. This ranges from realistic training simulations for individuals in high-risk environments to hyperreal 360-degree advertisements designed for captive audiences.
As an experienced company in Singapore’s fledgling Virtual Reality industry, CraveFX is more than capable of providing you with a superlatively immersive visual experience through our unique brand of storytelling.