Client
Shake Shack SG
Agency
SPC Samlip
Year

2021

A photo treasure hunt filter for Shake Shack’s new Gardens by the Bay outlet launch – users had to match the location shown, pose to match the outline, and snap a photo to win prizes! (We also created a handy dandy map for the occasion.)

How to Play
  1. Be at Gardens by the Bay.
  2. Go to Shake Shack’s Instagram and click to their filters / click the button below.
  3. Select the outline you want, and find the matching location!
  4. Pose to match the outline, and take a pic.
Take me to the AR

What we delivered