Client
Shake Shack SG
Agency
SPC Samlip
Year

2021

This’s a yummy one.¬†Shake Shack was offering new Limited Time Offer (LTO) items, so we created 6 AR filters (1 per store), each with different interactions, to drive foot traffic!

User Experience
  1. Users visited 6 Shake Shack stores to scan their unique QR codes.
  2. Users found a unique image in the stall that activated the filter.
  3. They could then interact with the filter with either the front or back camera.