Skip to main content

Before Augmented Reality (AR), Virtual Reality (VR) was the Next Big Thing. It began as a medium for mass-market entertainment, but it has since evolved and is now used in a variety of applications. This ranges from realistic training simulations for individuals in high-risk environments, to hyperreal 360-degree advertisements designed for captive audiences.

On the other hand, we can think of AR as VR’s sociable cousin. If VR requires shutting out the real world in favour of simulated experiences, AR allows you to blur the lines between the real and the digital.

As an experienced company in Singapore’s fledgling VR and AR industry, CraveFX is more than happy to offer you a choice of both, providing you with a superlatively immersive visual experience through our unique brand of storytelling.

What do you crave

Augmented Reality Singapore
Virtual Reality Company Singapore

What do you crave

Living the
Extended
Reality
Experience

But let’s say your requirements are a little less demanding. All you want is to project your digital avatar onto a household object, or even make a video play on a table or a plate. If that’s the case, we’ve also got you covered.

Augmented reality is an interactive experience which retains the existing environment while altering it with the superimposition of digital elements. This enhances the user experience. Unlike virtual reality, which demands additional equipment such as the much-vaunted Oculus Rift, augmented reality does not require additional tools beyond your smartphone. It’s also supported by lots of applications in the App Store/Google Play!

This means you can easily watch your favourite characters or objects come to life through the lenses on your smartphone’s camera.

Using computer-generated perceptual information to bring together touch, hearing and sight, CraveFX makes every effort to convincingly blur the lines between the real and the digital.

Prepare yourself for a sensory experience unlike any other – and dive into a spectacular virtual reality or augmented reality adventure with CraveFX!

Find Out More

To discover how we can help innovate your business or organisation and take you to the forefront of augmented visual technology in Singapore and abroad, contact us today and one of our experienced team members will provide you with more information.

Let’s Collaborate!